Join us on 12th of December in Istanbul. at #MiG Conference to learn about strategies and tactics for growth.
Growth Hacking is a mindset of data, also creativity, and curiosity. Growth hacking is an interesting method that gives us a chance to look at the future of marketing. It removes the barriers between products, product teams and marketers. Every strategy and every tactics that growth hacker makes is informed by growth. Traditional marketers also working for growth, but not in the same way. Marketers are important, but you need someone with narrower focus on growth. We can define growth hacking as a set of the best practices for dealing with the problems of user growth.
Topics Covered;
Growth Hacking?
Analytics Engineering
Search Engine Optimization
Web Site Optimization
Content Marketing
Lean Marketing for Startups
Email Marketing
Remarketing Optimization
Conversion Optimization
Paid & Organic Acquisition
Here are the speakers
Dave Zohrob – AngelList – Venture Hacker
Mathew Johnson – Distribution Hacker-in-Residence at 500 Startups
Justin Mares – Traction: A Startup Guide to Getting Customers co-author
Jamie Quint – Quint Growth founder
Aaron Ginn – Everlane & Stumble Upon
Tommy Walker – ConversionXL, Producer of Page Fights – Editor-in-Chief
Bernard Huang – 42 Floors – Growth Hacker
Selcuk Atli – Boostable – Co-Founder
Mattan Griffel – One Month – Growth Hacker and Online Education Expert
Nir Waysbort – Growth Hacker, Director of Growth eToro
SPEAKERS
Justin Mares
Traction Book – Co-Author
Jamie Quint
Quint Growth / Lookcraft – Partner / Growth
Mathew Johnson
500 Startups – Distribution Hacker-in-Residence
Dave Zohrob
AngelList – Venture Hacker
Aaron Ginn
Everlane & Stumble Upon – Growth Hacker
Tommy Walker
ConversionXL, Producer of Page Fights – Editor-in-Chief
Nir Waysbort
eToro – Growth Hacker, Director of Growth
Bernard Huang
42 Floors – Growth Hacker
Selcuk Atli
Boostable – Co-Founder
Mattan Griffel
One Month – Growth Hacker and Online Education Expert
AGENDA
Time | Session | Speaker |
8:00 | REGISTRATION | |
8:20 | Welcome | Burak Buyukdemir Etohum – Founder |
8:30-8:45 | The Growth Mindset: How to Think About Growth Hacking | Bernard Huang 42 Floors – Growth Hacker |
8:45-9:15 | Growth Hacking Recipes: Techniques to Grow Your Business | Bernard Huang 42 Floors – Growth Hacker |
9:15-10:00 | Growth Hacking Quick Wins: 29 Things You Should Be Testing That You Probably Aren’t | Mattan Griffel One Month – Growth Hacker and Online Education Expert |
10:00-10:45 | Tactically finding your growth channel | Aaron Ginn Everlane & Stumble Upon – Growth Hacker |
10:45-11:00 | COFFEE | |
11:00-11:45 | Analytics Engineering: Track Your Users and Email | Mathew Johnson 500 Startups – Distribution Hacker-in-Residence |
11:45-12:30 | Retention vs Virality and when to focus on which. | Jamie Quint Quint Growth / Lookcraft – Partner / Growth |
12:30-13:30 | LUNCH | |
13:30-14:15 | Pros and Cons of Different Paid Advertising Channels, A Holistic View Into Performance Marketing | Selcuk Atlı Boostable – Co-Founder |
14:15-15:00 | Optimize Conversion Rate and Test Your Pricing | Justin Mares Traction Book – Co-Author |
15:00-15:15 | COFFEE | |
15:15-16:00 | Social Filter: Finding Micro-Influencers In A Noisy Social Media World | Tommy Walker ConversionXL, Producer of Page Fights – Editor-in-Chief |
16:00-16:45 | 1 Weird Old Tip For Growth — The Psychology of Growth Hacking | Dave Zohrob AngelList – Venture Hacker |
16:45-17:30 | CLOSING & NETWORKING |
http://masteringrowth.com/