Case study conference at METU

Dear all,

We are delighted to announce our Case Study Conference, hosted by the Middle East Technical University Department of Business Administration, which will take place on January 26–27, 2017, on METU campus. Join us to get insights about the case method and its learning impacts, learn how to use case studies for teaching, and see how others who have participated in our earlier Case Study Teaching and Case Study Writing workshops have developed their case ideas for classroom use.

Keynote Speeches                                       

Richard McCracken

The Case Centre

Global case study usage and challenges in the Turkish context



Martin Rodriguez Jugo

IE Business School

Multimedia Cases



Scott Andrews

Smart Partners/University of Worcester

Using your research to develop teaching case studies




The conference will be held in English.


To join our conference please fill out the registration form at the link below. Participation in the conference is free of charge. A limited number of rooms are available for the conference at the METU guesthouse for early applicants.


Please share this announcement with your colleagues!


We hope to see you at our conference and wish you a happy new year!


Apply Online:


Case Study Conference – Preliminary Program

Developing Teaching Cases Together for Management Education

January 26-27, 2017

METU Culture and Convention Center – Hall D


1st Day


Welcome and Introductions



Keynote Speech: Global case study usage and challenges in the Turkish context—Richard McCracken (Case Centre) & Dr. Scott Andrews (University of Worcester/SMART Partners)

Session 1        Case Presentations



Keynote Speech: Using your research to develop teaching case studies”—Dr. Scott Andrews (University of Worcester/SMART Partners)



Session 2        Case Presentations




Welcome Reception


2nd Day

Session 3        Case Presentations




Keynote Speech: “Multimedia Cases”—Martin Rodriguez Jugo (IE Madrid)